Author: RobertPlank

A great business model is to buy up the rights and that means the resale rights or master resale rights or even private label rights to products, then put them in your own membership site and sell access to that membership site sometimes passing along the rights to those products to your subscribers. It sounds like a great idea, but where do you go looking for resale rights materials? How much should you pay and how do you justify that kind of payment?

Look for resale rights on sites such as master-resale-rights.com or on tradebit.com. I do not own those sites. Those are my two go-to sources to acquire new resale rights. Both of those sites allow us to search based on keyword, browse by category, and see exactly what you’re getting. You can find out if you’re getting audio in an MP3 format or WAV or WMA, how long the audios are and so on. It’s a same deal with the video or even written material. You’ll find out if you’re getting a PDF, a word document, text files, whatever.

The overlooked source of PLR is Google. All you have to do is type in your niche keyword and the term PLR and usually, lots of results will show up. The more specific you can make your search request the better, and I use a service from Google called “Google Alerts” that sends me an e-mail when it finds new pages matching these keywords. For example, I have a Google Alert set up for the term “WordPress PLR.” If anybody posts a blog post or a webpage or a sales letter that contains the words “WordPress” and “PLR,” I will be notified and usually, there’s something I might want to buy.

Now you know where to find PLR, how much do you pay? Preferably, you want to pay $20 or higher because less people will have copies of these products. If you find a resale rights item on sale for a dollar, it’s probably not going to be very good and you’re going to have a lot of competition. Pay $20 or higher for private label rights because I have paid as much as $600 for some hard-to-find and exclusive resale rights. It’s okay to pay a little bit more than you would expect for rights because you can figure it out later. You can write it off against your business. You only just save a sale of certain number of copies of that product to make your money back. For example, if you spent a hundred dollars to get rights to a twenty-dollar eBook, you make five sales and you’ve broken even.

On top of that, if you buy let’s say rights to a video training course that’s three hours long and only cost you $20, you’ve paid $20 to save yourself three hours of the time that would have taken you to record those videos. Think of investing in PLR in that way that you can write it off against your business, you only do certain number of sales, and it saves you a set number of hours that you would have to make the content yourself.

When looking for PLR, look on master-resale-rights, tradebit, and Google Alerts to get new sources of PLR. When purchasing these rights, pay $20 or higher especially for video training if you can get a way with it, and think of it in terms of how many sales do I need to get my money back.

Now that you know exactly where to find the right PLR and how much to pay, let’s put it inside a membership site at www.membershipcube.com

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PLR or Private Label Rights content means that you can purchase content from somebody along the rights to make them your own. You can resell this content whether it is a video, audio or book. You can edit it, you can change the title or even put your own name on it. That’s is great but how do you use that content in a way that is totally unique that totally has your brand on it.

Three ways:
You can rewrite that content?
Add video or
save just the audio for that.

How do you rewrite PLR materials it is very easy?

Take the articles or the chapters of books that you bought, break it down and rewrite them again. What do I mean? I mean that if this chapter you are reading made 3 specific points. Write down those 3 points and rewrite them in your own words. For example if you purchased a right to a copywriting manual, a manual about how to write sales letters and it explained in the first chapter how to write your headline, your bullet points and your call to action.

And then you would write in your own words, how to craft headline? how to craft bullet points called action and now you have a totally unique product of your own. You can also buy video to the rights you have bought. You have bought rights to a copyrighting manual explaining then they would write in your words, How to craft a headline? How to craft bullet points? How to write down a call to action and now you have a totally unique product of your own. You can also add video to the rights you want.

Let us give you the same example you bought rights to a copywriting manual explaining how to write a headline bullet points and call to action just in the first shot. There is nothing stopping you from using a program like Camtasia and recording you doing that. Using the same exact steps to make your own headline, write your own bullet points and write your called to action just to show somebody the steps in practice and the great thing about video editing software is that you can save just the audio if you choose, this means you can save and it should be exact video recorded or simply save the audio and now you have an audio product along with it. I have also been known to dictate a book word for word that I bought.

So you open up the pdf report and record myself reading every word of every sentence of every page and then say the audio and now I have an audio book to go along with the regular book, those are 3 easy ways to repurpose private lablel rights materials, rewrite the content add a video or save just the audio.

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It’s true. Just because you filled up your membership site with resale rights or private label rights materials, you don’t always want to pass along the rights or even tell people that the products in your membership site are based of a resale rights. This is going to happen if your membership site is outside the internet marketing niche, if your membership site is not a resale rights club, or even if the book has renaming rights and you remixed the book yourself.

There is a way to make a membership site outside of internet marketing. There are many ways of making money outside of internet marketing and all you have to do is do a search on Google. A simple fact is that in most niches, in most of the world, on most of the internet, people have no idea what resale rights are so they’re not even going to care that you offer resale rights. Let’s say that you had a membership site in the golf niche, how to improve your golf game. Most golfers are not going to care if the guides you give them about golfing include resale rights. Just because you can pass along the rights doesn’t mean you should.

And that brings me to my next point. Even if your site does discuss internet marketing, even if your crowd does know what resale rights are, that still might not be the reason why they joined. There is a kind of membership site you can create called a “resale rights club” and the appeal of the club is that people get new rights every week or every month. But for most of the sites you create, you’re not going to want to pass along the rights because you get one more thing to explain and you get one more crowd you’re trying to appeal to.

If you have a site that’s all about giving away resale rights or selling resale rights, then fine. Talk about the rights they get. But if your membership site is filled with tutorials, isn’t that to teach people things you don’t want to be passed along the rights? Because it just comes distracting.

And finally, if you have redone the product and made it your own, there’s no reason to pass along the rights or even tell people that the product is based on resale rights because it is yours. You made it. You used the resale rights you purchased as a starting point for videos and for your reports, but it is now yours and there is no reason to pass along the rights.

Those are the three instances when I would not pass along the rights or even explain that the rights are included with the product. Those are when the membership site is in the non-internet marketing niche, when your membership site is not a resale rights club, and also when the products inside of that site have renaming rights and you have made it completely your own.

Set up your resale rights club or tutorial membership site right here at www.membershipcube.com

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When you’re making your own membership site filled with resale rights content, you might be wondering, “Where am I going to find all of these products add to my site?” The good news is that there are other sites that exclusively deal out resale rights content. You can join these sites and basically strip mine them for resale rights materials, but they’re going to want it to take a few extra steps to ensure that your site is better than theirs. And these are the wheat-from-the-shaft strategy, the bonus-matching strategy, and the SEO-bait strategy.

Whenever you join a membership site that contains resale rights, it comes with hundreds, if not thousands and thousands, of different products. And a lot of them just are not very good. But membership site owners tend to lead in sitting around even though they’re in the way and they’re making it difficult for people to find the good resale rights materials. Your job is to separate the wheat from the shaft and throw out the bad resale rights and keep the good ones so that your site is filled only with the high quality eBooks that aren’t filled with fuller content, that aren’t filled with wide margins, the videos that explain things instead of talking about theory and the products that have a clear beginning and end, and leave people at the end of the training actually having learned something and hopefully have accomplished something. Throw out the bad PLR. Keep the good PLR.

Next, you can match up the perfect bonus for your destined products. Let’s say you had some training about how to set up WordPress and you bought the rights to a video series that explains the best WordPress plugins. That would make a perfect bonus. You taught them how to set up WordPress and the videos you bought the rights to show them the plugins. Is anybody going to care that the voice on the bonus video is different than yours? Not a chance as long as the information is good.

And finally, when you set up all of these resale rights materials and partially protect the content so that the content is out in the open but people have to log in to get the download links. This means that you have all these new pages that show up in the Google search results and that means you have lots of linkbacks and a higher chance of somebody finding your site when they type in a search query.

Those are the three things I want you to consider when mining other PLR sites for resale rights to add to your own. Separate the wheat from the shaft, match up the perfect bonus, and keep in mind all the new search engine optimization content that you’re setting up.

Let’s get your next private label rights membership site set up and established in no time flat at www.membershipcube.com

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The concept behind a PLR club is very simple, you have a membership site and you load it up with products you have purchased the rights to, this means you don’t have to spend any time generating content. Only focus on the fun part promoting it, but how to do you prevent your resale rights membership from becoming a chore. It is easy, follow a monthly routine, have a schedule and use my special fill in the calendar strategy. Believe it or not you don’t need any special software, other than membership software, to manage a PLR site all you need to do is use WordPress’s special scheduling feature and all you need to do for that is change the date on a post to appear in the future and add-in new resale rights.

But how do you make it so you aren’t distracted every single day piling in rights?
It is easy. Dedicate one date per month to loading in sites and scheduling them, it might take up half a day or a full day every single month but you only get to keep that one date towards scheduling new content and you don’t have to worry about it for a whole other month.

Simply schedule 30 products, set the dates of the them, set the categories and you’re done. Just dedicate the one day out of the month to buying new rights to products and scheduling them on your blog. Another easy way to make it tolerable to set up membership site content is know ahead of time what kind of schedule you will have on your membership site?

For example I have run membership where on Monday, my visitors were given a video. On wednesday they were given an audio and on thursday there were given a piece of software, this makes it a lot easier to schedule content than you think because if you do have an audio you have bought the rights to you know that you just schedule it on the next tuesday of the month.

Again you don’t need any special software just to know what kind of content will be available on what day of the month and finally my fill in the calendar strategy will make sure that you always have something ready for your members even if you send out the content at a slow pace. Here is what I mean if you only have 12 videos and you want your site to last one year, schedule one video per month.

If you make more videos later fill in the gaps, you might have 12 videos scheduled, you make 12 more videos then scheduled it so people get 2 videos per month. Make another video make it so people get a video almost every week but instead of cramming all your videos at the beginning, space them out evenly for as long as you want your membership site to last and as you create more videos, sandwich them in between what you already have that way you can still launch your membership at any time.

But you will never run out of content, the content might be a little slow coming at first but people will not have the problem of getting 20 videos at once and then nothing, schedule out your content monthly then add enough so it is weekly and maybe even get it almost to a daily re-occurrence and that is how you keep your cube of PLR membership products full, have a monthly routine where you have one day where you buy and schedule resale rights. Schedule out your dates have video Monday or audio Wednesdays that way it is brain dead simple where your content should go and set your post to drip out on a monthly basis then make them weekly and then make them even more frequently than that.

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WordPress is a great way to host your membership site, but the only problem with it is that there are so many choices about which plugins you can add to it. If you have a large number of resale rights or private label rights materials sitting on your hard drive, a great way to put them to use is by putting them into a membership site. But when you set up this membership site, what plugins are right for you? I’m going to share with you three that helped me get these online and saved me hours, if not days, of work. They are the article importer plugin, video embed plugin, and the drip plugin.

Have you ever tried to post 50 or even 100 articles onto a blog? It’s very tedious, isn’t it? You have to copy the title. You have to copy the post contents. You have to categorize it. It’s a big pain.

Fortunately, there are WordPress plugins out there that allow you to upload a ZIP file filled with text articles and will cut them up and schedule them all in a blog. This makes it very easy to post 50, 100, or even 500, even a year or two worth of blog content in just one single click.

What does a video embedding plugin do? A video is a great and fast way to generate content for your membership site. You just talk and show people things and that’s your content. No writing required. No editing stuff around. You just make a video and post it. Sounds easy right? But you have the same problem you had with importing the articles. If you had 50 videos, you have to copy and paste the special code to post in 50 videos. The plugin that really helped me post a lot of videos is a video embed plugin that allows me to simply type in the filename of the video and the plugin figures out the rest and knows the exact code to drop to make the video play properly.

Finally, the drip plugin allows me to arrange these articles and these videos in such a way that when somebody joins a site, they only get fed this content as they stay in the membership site for a longer. I give a big chunk upfront but they get something new every few days and they have a real reason to stay in the membership site because they don’t get everything delivered at once. It’s slowly dripped out as they remain in the membership site for a longer.

The plugins that helped me the most to get a membership site filled up with private label rights materials is an article-importing plugin, a video embed plugin, and a drip plugin to make the membership site behave like an autoresponder.

Curious about where to find these three plugins? Go to www.membershipcube.com to claim your free plugins as a bonus for participating in our membership site training.

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It’s very popular to package up items you have rights to and cram them all into a membership site. But did you realize that there’s no restriction on the number of different places you can offer the same product for sale as long as it is on a site that you own and control? Therefore, you can use many of the rights that you own to get more traffic and to get more sales and even get more people in your sales panel. These are accomplished by using items with a giveaway rights by pulling out items and using the membership site as an upsell and finally to repurpose or creatively package rights and make them your own.

A small percentage of PLR materials you might come across come with what are called giveaway rights. This means that you have the ability to give the item away, and this includes putting a forced opt-in page somewhere and asking for somebody to type in their name and e-mail address then they get the free gift. You can use this to build a list. You can join JV giveaway events to get people to opt in to your list in exchange for the gift. You can post on forums and put in your signature link

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